Monday, May 14, 2007

Self-Publishing

Today, we begin our printing business in earnest. Oh, we've printed things before, but they've always been friends, family, or people we know through "work". This is the first author who found us by word of mouth and wants us to print her book for her.

It's really a great book, too. :) I'll save that for another post sometime.

Being able to help other people realize their dreams is such an amazing thing. It is one reason we went into this business. The other, of course, is to make money.

I have two books which should have been accepted for publication by one of the major publishing houses (yes, of course I think they are that good), but no one has given them more than a cursory nod. So, I'm going the next best route and publishing them myself. Self-publishing is such an awesome avenue for authors who want to see their words in print. Not only do you keep control over your material, but you earn considerably more money since you get to keep all the profits.

Earning a royalty from a book publisher is fine, but it does not generate a lot of money. You have to sell considerably more books to earn as much as you otherwise would as a self-published author. When you work with a publishing house, you also have little say in how your book is marketed. What if the company doesn't bankroll it properly? You may have a published book, but you don't reap many of the rewards, like earning income.

If you do go the route of self-publishing, you will need to consider a solid marketing plan. You'll be doing the same basic things you would if your book was published by a large publishing company, but you'll have to make the arrangements yourself. At least you have control over this, too.

Writing is a delight. If you have a book that you would like to have printed, please contact me at the website listed below. We'll work with you.

Carla Vaughan

Self-Publishing Solutions

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